Aiming for a greener planet should be on everyone’s mind in everyday decision making. However, some go the extra length and create businesses to make this happen.
The Postcode Lottery wants to acknowledge these green entrepreneurs and has therefore created The Postcode Lotteries Green Challenge, one of the largest green competitions in the world, that every year receives thousands of applicants dreaming of winning the grand prize of €500 000.
In 2019 we had Swedish and Norwegian entrepreneurs amongst the top 25 nominees, so we approached media in both Sweden and Norway to share the great news.
Swedish Algae Factory took home the first place, generated a second phase of media outreach. We salute everyone out there who works hard to make the planet a better place for all of us, keep it up!